Building wealth starts with an idea; it begins in the mind.  Understanding this, I realize I have to feed my mind in order to make my wealth grow.  I will devote both time and energy to growing my knowledge in financial literacy and character.  I will increase my knowledge in all areas of entrepreneurship and leadership.

Marketing is the life-blood of every business; without customers or clients, the business cannot function.  One of the most important systems of any business is its marketing plan.  How I identify who my clients are, how I find them, how much I spend to get them, how often they will purchase, and what I do to educate them about my product or service will be a central part of every one of my marketing systems.

Circumstances are guaranteed to kick in as soon as I make a choice to change both my present and future financial situation.  My commitment, then, must be bigger than the circumstances I am confronted with.  Although at this moment I may be completely committed to taking action, as life's circumstances and my internal programs pop up, they can cause me to fail.

The average American wakes up each morning and goes to work living by someone else's rules for their entire lives; they have been programmed that this is what is right and normal.  As a leader and as an entrepreneur, I understand and embrace the knowledge that I have the ability to make the rules I live my life by.

Marketing is about finding the people who have a need for my product or service, and I will become a master at finding them.  I understand that a business may have tremendous opportunity in terms of its product offering, but if it doesn't get the word out, no money will be made.  Getting the word out begins with database development.

I am not building small businesses that are operated and run exclusively by me.  I am instead in the business of entrepreneurship, and I am always creating new streams of income - that is my primary responsibility.  Knowing and understanding the importance of this, every business I create will have duplicable systems and processes that allow me to open the business, see to its functional opeations, and hand off tasks and duties to others.

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